Powerful benefits solutions. Simplified.


Tidewater Financial Group/GP is a full-service employee benefit and insurance brokerage firm, dedicated to providing our clients with the best-in-class employee benefit products, financial solutions, and technology platforms (for example EASE, Navigator & other benefit administration systems) as well as consulting services.

At Tidewater Financial Group/GP, we know that your business is about much more than just numbers and spreadsheets. It’s about people—and helping them find the best ways to protect their hard work and plan for a brighter future. We believe that a bright future is the result of a strong foundation. We help businesses and individuals secure their futures with the best employee benefit products, financial solutions, and technology platforms available.

We’ve been helping our clients get the most out of their benefits programs for over 75 years. We provide face-to-face enrollments and consultations for all of our clients’ needs—from Life Insurance to Property & Casualty Insurance to Group Benefits. We can also help you navigate any regulatory hurdles you may encounter along the way.

When you partner with us, you get the benefit of our expertise—and the peace of mind that comes with knowing your employees are protected at all times. That’s why we’re so committed to providing you with the best employee benefit products around.


Our approach is different from most other firms because we care about the whole person and not just one area of their finances. We work hard to ensure that our clients are taken care of before they even realize there is a problem.


Our mission is to be a trusted partner to our clients by helping them improve their employee benefits programs through innovative solutions and outstanding service. We strive to be recognized as the leading provider of employee benefit products and services to businesses of all sizes.